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Arden Fair × UnchARTed · EL15H-B

Two notes on the read

Two things were asked for on the voiceover: excitement in the delivery, and the Spanish read saying “Arden Fair” in English. Every option here is the approved Remembrance read over the identical picture — only the delivery changes. Start with the brand strip: it plays just the two words, read after read, so the ear can decide in seconds. Voice is The Insider · Arden Fair throughout.

“Arden Fair”, read after read

the brand name only — nothing else in the clip
English — the approved takeV5
English — shipping as EL15H-BX4G
Spanish todayES
Spanish, English brand name cut in — shipping as EL15H-B-ESESS
Spanish on eleven_v3 with [excited]XEST

Excitement

the shipping read, then two ways to lift it

Two routes. Tags are directions the newer eleven_v3 model reads with, not words it reads out — shown as chips on the line they direct. That model paces this voice more deliberately, so the tagged read carries trimmed copy to land on the same cards at natural pace: tags cost words, and every trim is shown. Lively keeps every approved word and window and opens up the delivery settings of the shipping voice instead.

Direct · Remembrance

D4multilingual_v2
  • 0.70sArden Fair presents Ofrendas y Recuerdos.2.46s of 2.55s
  • 3.35sAn afternoon of music, color, and remembrance.2.83s of 2.85s
  • 6.35sA free celebration of Hispanic heritage. Folklórico, live music, and art.5.02s of 5.40s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.97s of 3.00s

Names what Recuerdos means without naming the holiday. Warmest of the five, and the one that best fits the ofrenda imagery.

Remembrance · livelier (corrected)

X4Wmultilingual_v2
  • 0.70sArden Fair presents Ofrendas y Recuerdos.2.51s of 2.55s
  • 3.35sAn afternoon of music, color, and remembrance.2.83s of 2.85s
  • 6.35sA free celebration of Hispanic heritage. Folklórico, live music, and art.4.88s of 5.40s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.93s of 3.00s

The approved lines and windows, delivery lifted by STYLE rather than by dropping stability: 0.44/0.64 against X4S's 0.45/0.55. Excitement without the warble that 0.32 introduced.

Remembrance · livelier

X4Vmultilingual_v2
  • 0.70sArden Fair presents Ofrendas y Recuerdos.2.51s of 2.55s
  • 3.35sAn afternoon of music, color, and remembrance.2.79s of 2.85s
  • 6.35sA free celebration of Hispanic heritage. Folklórico, live music, and art.5.25s of 5.40s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.88s of 3.00s

The approved lines and windows on the shipping model, delivery pushed past X4S: stability 0.32, style 0.72. Excitement in the tone, no tags, no copy given up.

Remembrance · tags

X4Tv3
  • 0.55sexcitedArden Fair presents Ofrendas y Recuerdos.3.12s of 3.20s
  • 3.85sMusic, color, and remembrance.was: An afternoon of music, color, and remembrance.2.08s of 2.35s
  • 6.35sA free celebration of Hispanic heritage.was: A free celebration of Hispanic heritage. Folklórico, live music, and art.2.64s of 5.40s
  • 11.30sexcitedJoin us Saturday, October twenty-fourth, one to four.3.12s of 3.65s

The approved read on eleven_v3 with [excited] on the brand line and the call to action. v3 reads more deliberately than the shipping voice, so the two middle lines are trimmed to fit their cards at natural pace — tags cost copy.

Remembrance · lively

X4Smultilingual_v2
  • 0.70sArden Fair presents Ofrendas y Recuerdos.2.46s of 2.55s
  • 3.35sAn afternoon of music, color, and remembrance.2.83s of 2.85s
  • 6.35sA free celebration of Hispanic heritage. Folklórico, live music, and art.4.88s of 5.40s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.88s of 3.00s

Excitement without tags: the exact approved lines and windows, the same voice and model as the shipping read, with the delivery opened up (stability 0.45, style 0.55). Fresh takes of all four lines, so it is one texture throughout — and it fits everything.

Remembrance · eleven_v3, full copy

X4Gv3Shipping as EL15H-B
  • 0.45sArden Fair presents Ofrendas y Recuerdos.2.96s of 3.05s
  • 3.60sMusic, color, and remembrance.was: An afternoon of music, color, and remembrance.2.08s of 2.25s
  • 6.15sA free celebration of Hispanic heritage. Folklórico, live music, and art.5.44s of 5.55s
  • 11.69sJoin us Saturday, October twenty-fourth, one to four.3.28s of 3.29s

The client asked for the approved script on eleven_v3 in the Insider voice, giving nothing up. The repo said that was impossible - X4E overran 2 of 4 lines - but that verdict came from a pace figure measured on a TAGGED line. Re-measured per line off the wav files, v3 against the shipping v2 read: the brand line +26.8% and the call to action +8.4% (both [excited]), against +1.7% and +11.6% on the two UNTAGGED lines. The tag buys a performative beat worth ~0.4-0.5s; the model costs almost nothing. Drop the tags and every approved word fits.

The Spanish read

today’s read, and two ways to keep the brand name in English

Direct · Remembrance (ES)

ESmultilingual_v2
  • 0.70sArden Fair presenta Ofrendas y Recuerdos.2.37s of 2.55s
  • 3.35sUna tarde de música, color y recuerdos.2.65s of 2.85s
  • 6.35sUna celebración gratuita de nuestras raíces. Música en vivo, danza y arte.4.74s of 5.15s
  • 11.55sSúmate el sábado veinticuatro de octubre, de una a cuatro.3.34s of 3.40s

The approved D4 read in Spanish. Spanish runs 20-25% longer, so the list in line 3 is trimmed rather than the read hurried.

Remembrance (ES) · livelier, brand name in English

ESVmultilingual_v2
  • 0.70sArden Fair presenta Ofrendas y Recuerdos.2.53s of 2.55s
  • 3.35sUna tarde de música, color y recuerdos.2.55s of 2.85s
  • 6.35sUna celebración gratuita de nuestras raíces. Música en vivo, danza y arte.4.74s of 5.15s
  • 11.55sSúmate el sábado veinticuatro de octubre, de una a cuatro.3.34s of 3.40s

The Spanish twin of X4V: the approved Spanish lines with the same opened-up delivery, and "Arden Fair" cut in from the approved English take exactly as ESS does it - so the brand is English and the script is untouched.

Remembrance (ES) · brand name in English

ESSmultilingual_v2Shipping as EL15H-B-ES
  • 0.70sArden Fair presenta Ofrendas y Recuerdos.2.53s of 2.55s
  • 3.35sUna tarde de música, color y recuerdos.2.65s of 2.85s
  • 6.35sUna celebración gratuita de nuestras raíces. Música en vivo, danza y arte.4.74s of 5.15s
  • 11.55sSúmate el sábado veinticuatro de octubre, de una a cuatro.3.34s of 3.40s

Today’s Spanish read with one change: “Arden Fair” is the English brand name lifted from the approved English take, cut in front of a fresh remainder read in the same voice and model. The other three lines are the shipping takes, untouched.

Remembrance (ES) · tags

XESTv3
  • 0.55sexcitedArden Fair presenta Ofrendas y Recuerdos.3.28s of 3.30s
  • 3.95sMúsica y recuerdos.was: Una tarde de música, color y recuerdos.1.76s of 2.25s
  • 6.35sUna celebración gratuita de nuestras raíces.was: Una celebración gratuita de nuestras raíces. Música en vivo, danza y arte.3.04s of 5.15s
  • 11.10sexcitedSúmate el veinticuatro de octubre, de una a cuatro.was: Súmate el sábado veinticuatro de octubre, de una a cuatro.3.52s of 3.85s

The Spanish twin of the tagged read: eleven_v3 with [excited] on the brand line and the call to action, trimmed copy. The brand line is read whole — v3 says Arden Fair in English inside the Spanish sentence, so nothing is cut in.

The five fills

how Remembrance was chosen — the second line is the only difference

Direct · Build

D1multilingual_v2
  • 0.70sArden Fair presents Ofrendas y Recuerdos.2.46s of 2.55s
  • 3.35sOne afternoon. Dancers, drums, ofrendas.2.60s of 2.85s
  • 6.35sA free celebration of Hispanic heritage. Folklórico, live music, and art.5.02s of 5.40s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.97s of 3.00s

Sets a scale before the detail arrives. The plainest of the five and the closest in voice to the line that follows it.

Direct · Sound first

D2multilingual_v2
  • 0.70sArden Fair presents Ofrendas y Recuerdos.2.46s of 2.55s
  • 3.35sYou'll hear the drums before you see them.2.04s of 2.85s
  • 6.35sA free celebration of Hispanic heritage. Folklórico, live music, and art.5.02s of 5.40s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.97s of 3.00s

Leads with what the open actually shows — the drum being struck on beat one. The line the picture is already making.

Direct · Family

D3multilingual_v2
  • 0.70sArden Fair presents Ofrendas y Recuerdos.2.46s of 2.55s
  • 3.35sBring the family. Stay for the dancing.2.23s of 2.85s
  • 6.35sA free celebration of Hispanic heritage. Folklórico, live music, and art.5.02s of 5.40s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.97s of 3.00s

The only read that asks for a specific audience. The footage is full of children performing, so it is earned, not assumed.

Direct · Remembrance

D4multilingual_v2
  • 0.70sArden Fair presents Ofrendas y Recuerdos.2.46s of 2.55s
  • 3.35sAn afternoon of music, color, and remembrance.2.83s of 2.85s
  • 6.35sA free celebration of Hispanic heritage. Folklórico, live music, and art.5.02s of 5.40s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.97s of 3.00s

Names what Recuerdos means without naming the holiday. Warmest of the five, and the one that best fits the ofrenda imagery.

Direct · Three hours

D5multilingual_v2
  • 0.70sArden Fair presents Ofrendas y Recuerdos.2.46s of 2.55s
  • 3.35sThree hours of folklórico and ofrendas.2.28s of 2.85s
  • 6.35sA free celebration of Hispanic heritage. Folklórico, live music, and art.5.02s of 5.40s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.97s of 3.00s

Turns 1–4 PM into a reason rather than a detail — the only fill that adds a fact instead of a feeling.

How Direct was chosen

the earlier five — kept for reference

These carry the original three-line structure, with the 0:03–0:06 gap still in them.

The Insider

V1multilingual_v2
  • 0.85sYou'll hear it before you see it.1.44s of 4.90s
  • 6.45sOfrendas y Recuerdos. Folklórico, live music, and art, down on the lower level.5.34s of 5.55s
  • 12.30sSaturday, October twenty-fourth. One to four.2.51s of 2.60s

Written to the voice's own persona - knowing, unhurried, a local telling you something. Opens on sound, not on the brand.

Invitation

V2multilingual_v2
  • 0.85sSome traditions you don't watch. You join.2.28s of 4.90s
  • 6.45sOfrendas y Recuerdos, a celebration of Hispanic heritage at Arden Fair.4.46s of 5.55s
  • 12.30sSaturday, October twenty-fourth. One to four.2.55s of 2.60s

Turns a spectator into a participant in the first six words. The warmest read, and the one that best fits JOIN US.

Sensory

V3multilingual_v2
  • 0.85sMarigolds. Drums. Skirts the size of the room.2.93s of 4.90s
  • 6.45sOfrendas y Recuerdos, a celebration of Hispanic heritage.3.48s of 5.55s
  • 12.30sOctober twenty-fourth. One to four.2.14s of 2.60s

Three nouns and a stop. Leaves the most room for the music and the drums to carry the open - the least VO of the five.

Memory

V4multilingual_v2
  • 0.85sThe best way to remember someone is out loud.2.04s of 4.90s
  • 6.45sOfrendas y Recuerdos. Music, dance, and the art of remembering.4.04s of 5.55s
  • 12.30sSaturday, October twenty-fourth. One to four.2.46s of 2.60s

The only read that names what the holiday is actually for. More feeling, less retail - best if the client wants heart over footfall.

Direct

V5multilingual_v2
  • 0.85sArden Fair presents Ofrendas y Recuerdos.2.46s of 4.90s
  • 6.45sA free celebration of Hispanic heritage. Folklórico, live music, and art.5.02s of 5.45s
  • 11.95sJoin us Saturday, October twenty-fourth, one to four.2.97s of 3.00s

Brand, offer, when - the clearest of the five, and the one the client picked. FREE carries the middle line, and the close is a spoken call to action that says the same words as the card.

How they were built

The brand name is cut in, not respelled

Where “Arden Fair” is in English on a Spanish read, it is the same two words from the approved English take, cut at the word boundaries with 40 ms handles, level-matched to within 1 LU of the Spanish that follows, and joined with a 75 ms breath. No phonetic respelling, no pronunciation dictionary — the brand name is never spelled differently from how the client writes it.

Tags direct the model, they are not read

Each tagged take was transcribed back three times; no tag word appears in any transcript. The tags are English keywords even inside the Spanish lines, which is how the model expects them.

Tags cost copy

The tagged model reads this voice about a third slower than the shipping one, and it has no speed control. Rather than hurry the read, the two middle lines were shortened to fit their cards — the original wording is shown struck through under each trimmed line. The brand line and the date line are verbatim.

Lively is the same voice, opened up

Same model, same words, same windows as the shipping read; only the delivery settings change (stability 0.45, style 0.55 against 0.62 / 0.15). All four lines are fresh takes so the texture is one voice throughout.

Written to the beats, never time-stretched

Every line is placed at its card and must clear the next graphic change. Nothing here is sped up or stretched: a read that did not fit was re-rolled at natural pace, and where it still ran long the card says runs long rather than hiding it.

The music sits low and stays there

Unchanged from the approved mix: the score is trimmed 9 dB for the whole spot and dips 4 dB further under the voice, so it reads as one steady bed. Every option here is mixed the same way and normalised to −14 LUFS.

The Spanish was checked, not assumed

Each generated line was transcribed back. Ofrendas, recuerdos, gratuita, súmate and octubre return intact. A recogniser is not an ear on a proper noun — the brand strip above is where that call is made.

Free is audio-only — decided

The voice says the event is free; no graphic does. The cards stay as approved, and the word reaches viewers with sound on.